Inside The Industry: Banking

Fidelity Bank P.O.W.E.R.

Fidelity Bank, a full-service community bank serving Southeast Louisiana with 18 offices, has furthered its commitment to business banking this year with the launch of POWER (Potential of Women Entrepreneurs Realized). Fidelity’s POWER program introduces educational resources, networking opportunities and facilitated connections combined with a wide array of financial products exclusively for entrepreneurial women. 

“Women business owners are starting companies at a faster rate than ever and changing the landscape of our community. We want to support them in reaching their potential,” says Katie Crosby, Chairman of the Fidelity Board. “POWER gives women-owned businesses the tools needed to succeed, flourish and spur revenue growth.”

Women business owners are one of the fastest growing sectors in the economy. From 2007-2016, the number of women-owned firms increased by 45%, according to the 2016 State of Women-Owned Businesses Report by American Express OPEN. 

“Our mission at Fidelity Bank is to be ‘here for good.’ Providing opportunities for like-minded women to connect, learn, and grow is just one more way we live our mission,” says Liz Broekman, Marketing Specialist for POWER at Fidelity Bank.

Membership in POWER is offered to all women business owners who bank with Fidelity Bank. There is no cost to be a part of the new program. Fidelity Bank will host POWER networking events throughout the year and POWER clients may also take advantage of the bank’s custom website, FidelityBankPower.com. The site serves as a community resource, listing events featuring women business owners, articles and other information relating to women business owners. To learn more about POWER, contact Liz Broekman at lizbroekman@bankwithfidelity.com or visit the site.

Greater New Orleans Area
Northshore • Baton Rouge
1-800-220-2497 • bankwithfidelity.com/power