French Truck Opens Newest Location Open in Whole Foods Market on Veterans

Photo from French Truck Coffee.

NEW ORLEANS— Geoffrey Meeker, founder and owner of French Truck Coffee in New Orleans, announced that he will open the eighth location of his popular, small batch coffee shop. As part of the Friends of Whole Foods Market program, the shop is located inside Whole Foods Market on 3420 Veterans Memorial Boulevard in Metairie. Details were shared in a press release.

“I am excited about the opportunity to partner with Whole Foods Market on this opening as we share a philosophy regarding attention to detail and focus on quality,” said Meeker. “Working with a strong national company like Whole Foods Market allows us to share our small-batch roasting with a larger audience.”

Meeker is dedicated to offering a meticulously crafted cup of coffee. From personally sourcing the beans in Africa and Central and South America to roasting in small batches each day, Meeker controls the quality of the roast and ensures each cup tastes fresh.

“We are pleased to welcome French Truck Coffee as a Friend of Whole Foods Market to the Veterans Memorial Boulevard store,” said Jessica Johnson-Keller, regional vice president of Whole Foods Market Southwest Region. “Friends of Whole Foods Market are local partners that take up residence inside our four walls to bring new and exciting flavors and food to the table, and Geoffrey is a craftsman we are thrilled to call a local partner.”

Friends of Whole Foods Market is an opportunity for innovative businesses and entrepreneurs that align with the mission and quality of Whole Foods Market to establish their own independent retail spaces inside Whole Foods Market stores. Each Friends partner operates as its own store within Whole Foods Market and offers unique expertise in a cuisine, concept or product.

This newest location of French Truck Coffee will offer the standard drink menu; a rotating selection of seasonal beverages, such as strawberry-ginger iced tea; exclusive single origin coffee offerings; as well as Nola iced coffee: a French Truck Coffee and chicory cold brew elixir, shaken with milk and simple syrup and served over French Truck Coffee signature ice. Assorted pastries will also be available.

French Truck Coffee Whole Foods Market will be open daily, from 8 a.m. until 6 p.m.



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