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Girl Scouts Louisiana East Selects New Chief Executive Officer




Rebecca Pennington, Ph.D., CFRE

NEW ORLEANS — Girl Scouts Louisiana East has selected Rebecca Pennington, Ph.D., CFRE,  as its new Chief Executive Officer, following a national search. She replaced current CEO Jackie Alexander, who retired at the end of the 2018. Pennington officially joined the local Girl Scout council on Dec. 10. The announcement was made in a press release.

“Dr. Pennington comes to Girl Scouts with many years of experience in non-profit management, fundraising, and community engagement,” said Dr. Lyndia Jones, council board chair. “We are excited to welcome her and are eagerly anticipating this new chapter in the council’s life.”

Pennington most recently served as the senior director of Walk MS for the South Central Region of the National Multiple Sclerosis Society, where she also served as vice president of Walk MS and Emerging Events and vice president of development for its Louisiana office.

She has a consistent record of increasing revenue while serving in senior fund raising positions, with extensive experience in all areas of fundraising and public relations, particularly capital campaigns, the cultivation and solicitation of major gifts, annual and planned giving, and brand management.

Prior to joining the MS Society, Pennington worked in higher education for more than 22 years, managing capital campaigns for Nicholls State University, Southeastern Louisiana University, and Nunez Community College, as well as implementing and coordinating institutional and athletic brand images for Nicholls State. She has taught master’s level public relations classes as an adjunct professor at Southeastern and mass communications classes as an associate professor at Nicholls State.

A native Louisianan, Pennington earned a bachelor’s degree in communication arts from Nicholls State University, a master of journalism from Louisiana State University, and a doctor of philosophy in mass communication with a concentration in public relations and minor in higher education administration from the University of Southern Mississippi. She holds the designation of Certified Fund Raising Executive (CFRE) and has also served on numerous not-for-profit boards of directors. 

Headquartered in New Orleans with a regional service center in Baton Rouge, Girl Scouts Louisiana East’s leadership development program is for girls, grades K to 12, in southeast Louisiana’s 23 parishes. 

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