Camellia Brand Expands Distribution In Dallas Market



 

NEW ORLEANS — Camellia Brand is adding five new types of beans to two large retailers in the Dallas market this fall. A wider selection of the company’s non-GMO certified, 100 percent U.S.-farmed beans will be on shelves in Tom Thumb and Albertsons by the end of September. The addition of new beans to the Dallas market is part of Camellia’s ongoing effort to expand its legendary portfolio of products across the United States.

“We’re traditionally known for our red beans, but we sell a variety of premium beans, peas and lentils. We’re thrilled to distribute some of Texas’ most popular varieties like pintos and black beans to Dallas,” said Vince Hayward, fourth-generation owner and CEO of Camellia Brand. “Our shared passion for supplying our customers with the highest quality products makes both Tom Thumb and Albertsons the perfect stores in which to expand.”

In addition to large lima beans and Camellia’s legendary red kidney bean, 71 Tom Thumb stores and 54 Albertsons stores in the Dallas area will begin carrying pinto beans, black beans, baby lima beans, Great Northern beans and lentils.

“We are consistently seeking quality products, and Camellia’s beans fit the bill,” said Gary Bannister, assistant sales manager of Tom Thumb. “I am confident our customers will be enthusiastic about a larger selection of Camellia products on our shelves.”

Established in New Orleans in 1923, Camellia distributes 18 varieties of premium dry beans, peas and lentils across much of the United States. In addition to Tom Thumb and Albertsons, other Camellia growth includes chainwide distribution at Winn-Dixie, H-E-B and Publix. Walmart locations across the South, Alabama Piggly Wiggly stores and independent grocers have also helped strengthen the brand’s reach.

The popularity of New Orleans’ iconic red beans and rice has made Camellia’s red kidney bean the top-selling red bean in the country. Camellia Brand’s beans, peas and lentils are washed six times and rank above USDA grade in quality and freshness, no soaking necessary. The family-owned company

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